Saturday, May 02, 2015

A time for solution



It’s been a while since a good number of good study reports have come out on the state of affairs of the private media where the plight of private media and the professionals working in it have been listed and highlighted ever so loud and clearly. However, the much needed follow-up developments, as in ‘measures to mend the broken’ are not correspondingly visible in the distant.


The media in the country was ushered in with great promises and… enter it did, with a lot of fanfare, a lot of sound and fury. The institution was awarded the title and respect of being the fourth estate of the nation.


The advent of private media preceded the establishment of a constitutional democratic government in the country and in that time frame it showed promise and presented hope for the yet to enter democratic system of governance.


While the culture of democratic governance has satisfactorily grown to become the very young but promising six-year old, the media arm of the setup is looking a sidelined ramshackle house.


The institution of media so to say, is not entirely ignored by the state and times have been witness to governmental support in varied forms of trainings, workshops etc. It has received discussion time at the highest level of discussion platform at the parliamentary sessions.


The importance of media cannot be however, only stressed at high law-making and deliberation forums and then let to float in a space of delay and uncertainty.


In a democratic setup, media plays the role of that much needed bridge in a strong, dependable and ‘open’ sort of manner. It relays from the level of high intellect down to the common man on the street or in the village farms, the basic but very important information of how the government is doing, what it is doing for its electorate who voted them placing high trust and confidence.


The presence of a healthy media in a country also sends positive vibes outside to other nations, signaling smooth functioning of governance machinery and of course depicting peace and harmony enjoyed by its citizenry.


The state of affairs in which a media operates also results in improving a country’s ranking globally and, that is not at all a bad thing to happen. It inspires confidence among potential aid-providing countries while re-assuring those partners who are already linked to the nation as such.


If the atmosphere of operation is secure and promising as opposed to unsteady, unsure and ‘unattractive’ (a catch phrase highlighted in one media study report), the agents of operation in the industry are bound to work free of negative influence (corruption in relaying the truth, misinforming the public). With confirmation of such elements, positive in always, theirs would be a job that has the highest amount of pride (of keeping people informed, keeping governments in check) tagged to it while there remains no such factor that can sway them from performing any other way.


However, when it comes to basics of proposing solutions when asked for one, it cannot be entirely said that all stakeholders have unanimously and honestly laid their cards out. Media as a business entity is handled differently and therefore ‘solutions’ that do come its way doesn’t match the checklist of those arguing and agreeing at the table.


In that way and in a manner of speaking, the private media houses have also at times, been unable to say ‘what exactly it wants,’ when presented with a blank question. Keeping any and every elements of complications aside, it is high time that every side involved, swallow what bile is generated by prevailing situations and land an acceptably swift decision.


The decision of course is in the best interest of the nation!

Published as Business Bhutan Editorial on February 7, 2015

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